“Dig deeper.” We have all heard those words, maybe as clear instructions from a boss, co-worker, friend or family member encouraging us to try a little harder at whatever it is we are trying to do. In most every case, it’s good advice.
The phrase “dig deep” is used to express the idea of putting in extra effort or going beyond what is expected. It originated from the early days of mining, when workers had to dig deep into the earth to extract valuable minerals, which required physical exertion and perseverance to overcome obstacles such as hard rock formations and underground water sources.
A few decades ago, I participated in coursework on total quality improvement (TQI). The underlying message I learned from this stuck with me: We can ALWAYS do better — and we do better by digging deeper.
In our business, that means to dig deeper in court files, police reports and other public records to find the nuggets that become great stories.
It means to dig deeper to generate sources for story ideas about the people, places and events that matter to our readers.
It means to dig deeper to find creative ideas for advertising customers that will deliver results.
It means to dig deeper to find new advertising customers we can help bring new potential customers to.
It means to dig deeper to find more distribution points for our publications so we can continue to build our readership and, in turn, advertising results.
It means to dig deeper to identify new print and digital publications and events that will serve our readers and our advertisers.
It means to dig deeper into new geographic markets that are underserved and could use better news coverage and advertising options.
Yes, digging deeper requires going beyond what is expected. And, yes, it requires putting in extra effort. Nobody said it was easy. If it was, it wouldn’t be called work. Can you dig it?
Have a memorable Monday, and thanks for reading.
Shane Goodman
President and Publisher
Big Green Umbrella Media
shane@dmcityview.com
515-953-4822, ext. 305
www.thedailyumbrella.com
See Shane Goodman's previous columns here. |
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Clear Mortgage meteorology
Cool and comfortable weather continues into today, when we’ll have a small afternoon rain chance. Thunderstorm chances and humidity return Tuesday… it’s likely we’ll see an early and a late round of storms tomorrow.
For help with pre-approvals or refinancing, get in touch with Originating Branch Manager Carrie Hansen at carrie.mortgage. |
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| From the June issue of CITYVIEW | | | COLLECTIONS & HOBBIES
Iowan to represent Team USA in World Flying Disc Championship
By Jackie Wilson
The World Flying Disc Federation’s World Ultimate Championships take place once every four years and feature the top flying disc players in the world.
Dylan DeClerck of Urbandale will represent Team USA, a unique feat among thousands of players across the country in the Olympic-style sport.
[...] | | | READ MORE |
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| CITYVIEW's Best Of Des Moines® | | | The results have been tallied and published in the February issue of CITYVIEW and online!
Best Drake Area Bar
1. University Library Cafe
2. Lucky Horse Beer & Burgers
3. Peggy’s Tavern
Read all the results now!
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| Explore Des Moines | | | CITYVIEW's seasonal guide for activities and things to do in Central Iowa
EXPLORE: Live Music
By Cyote Williams
From symphonies to singing, festivals to intimate venues, music fans rejoice for central Iowa’s options this summer. | | | READ MORE |
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Fear of flying? It doesn't add up.
• Up to 40% of people have reported flight-related anxiety, according to Frontiers in Psychology.
• A Reddit group named “fearofflying” has 19,000 members.
• Yet the chances of a plane crash in America, or other air emergencies, have never been slimmer. Wall Street Journal’s Sebastian Herrera wrote about one passenger who faced his deep fear by flying into Madeira Airport in Portugal, considered by pilots the world’s most difficult places to land due to its short runway between hills and the ocean. Then the passenger continued around the world. "It’s the lack of control that unsettles people," concluded Herrera.
Drake's men's basketball has upgraded their non-conference schedule. One interesting early season game is with Kansas State in Kansas City. It's about time the Bonecrushers played KC. The arena is less than a block from 801 Chophouse, Des Moines' restaurant chain. Plus it's a long time favorite trip of Iowa State fans.
Deals. Kathy’s East 14th Street Pub (3418 E. 14th St., Des Moines) offers Bad Dog Burgers on Mondays — three 1/3 pound patties, six pieces of bacon, choice of cheese, lettuce, tomato, pickle and onion — for $10.95... Today is lasagna day at Winn’s Pizza and Steakhouse (122 W. Ashland Ave., Indianola)... Monday’s $8 special at The Continental (407 E. Fifth St., Des Moines) includes a smash burger with lettuce, tomatoes, grilled onions, burger sauce and frites… Centro (1003 Locust St., Des Moines) offers half-priced pizza and peronis on Monday... Kwik Star's quarter pound bacon cheeseburgers and mushroom and Swiss cheeseburgers are only $3.39 every Monday... Aldi stores are selling whole beef briskets for $5.79/lb., boneless chicken thighs for $2.29/lb., and St. Louis spare ribs for $1.99/lb. through Tuesday... Urban Cellar (640 S. 50th St., West Des Moines) offers $60 wine dinners for two on Mondays including two entrees with soup or salad, a dessert and a bottle on wine.
— Jim Duncan, jd91446@aol.com |
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| Featured home for sale | | |
$179,500 4037 11th Place, Des Moines, IA 50313
Brimming with original character and timeless appeal, this spacious 2-bedroom home offers over 1,100 finished square feet, making it far from your typical 2-bedroom. Nestled away in the heart of Highland Park. As you approach, you're greeted by the classic wrought iron fence generously expanding across the front of the double lot exuding timeless charm.
See the listing here.
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| SOLD: Featured commercial real estate transaction | | | 1313 21ST ST., DES MOINES
SALE DATE: 2024-03-27
SALE PRICE: $950,000
SELLER: JMAE LLC
BUYER: 1313 21ST ST LLC
ACRES: 0.433
SQUARE FEET: 11,313 |
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| From the June issue of North Polk Living magazine | | | Blair fascinated by geology
Collects geodes, fossils and more from around the globe.
By Rich Wicks
Mike Blair, who lives a few miles outside of Polk City, has been in the area for the past 30 years, after he and his wife, Sue, relocated from the metro. Blair has been a lifelong learner, and he explains the roots of his scientific studies.
“Long story short, I got my master’s degree in earth science,” he says. “My wife and I taught overseas, and we went to Honduras for four years. I also taught physics over at Roosevelt and Hoover.”
In particular, geology fascinates Blair.
[...] | | | READ MORE |
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FROM KCCI: Two police officers shot in Waterloo
WATERLOO, Iowa (KCRG) — Two police officers were shot while responding to a report of a man with a gun Sunday just before 8:30 a.m., KCRG reports. Officers responded to the 200 block of Manson Street. Officials say the investigation ended with two officers being shot in the 1200 block of E 4th Street, and the suspect dead. ...READ MORE FROM KCCI
FROM WHO-TV: Motorcyclist’s death is fifth of the year for Des Moines
DES MOINES, Iowa — A motorcycle crash took the life a man early Saturday morning in Des Moines. Des Moines police officers were called to the 1800 block of Second Avenue around 2 a.m. Saturday. Once they arrived on scene they found a 24 year-old male motorcyclist in the road. The motorcyclist was pronounced dead at the scene. ... READ MORE FROM WHO
FROM WOI-DT Local 5: Here are the Drake Relays athletes heading to Paris
Sixteen of the athletes who have qualified so far at this year's Olympic trials are Drake Relays alumni. ...READ MORE FROM WOI-DT Local 5 |
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ESPN: Euro 2024 updates: Bellingham's moment of magic saves England. ...READ MORE
SPORTS ILLUSTRATED: 2024 John Deere Classic Full Field: Four of World Top 30 Heading to Quad Cities ... READ MORE
CBS Sports: NFL legend, on-air personality Michael Strahan discusses retirement; daughter's health put life in perspective. ...READ MORE |
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| Birthdays and notables | | | Happy Birthday Jordan Huxford!
These celebrities were born on this date: Alan Ruck, Chloe Bailey, Missy Elliott, Pamela Anderson, Carl Lewis, Andre Keith Braugher, Dan Aykroyd, Randall Hall, Keith Whitley
SUBMIT: Send your birthday greetings and congratulatory notes to: tammy@iowalivingmagazines.com |
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The answer to yesterday's riddle:
Why did the couple hire a vegetarian DJ? THEY WANTED TO TURNIP THE BEETS! - Rex Post, Gail Tomlinson. Or, Because s/he would work for peanuts! - William Snyder.
Today's riddle
What was the name of the crime family that took over the wine importing business?
Have a guess? Email tammy@iowalivingmagazines.com |
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To advertise in the Daily Umbrella or Ankeny, Altoona, Bondurant Living magazines, contact:
Angela Ossian
Account Executive
Office: 515-953-4822 ext. 307
Mobile: 515-979-5585
angela@iowalivingmagazines.com
©Big Green Umbrella Media, Inc., all rights reserved.
www.biggreenumbrellamedia.com. Add webmaster@dmcityview.com to your address book to ensure delivery. Did someone forward you this newsletter? Click here to get it delivered to your inbox for FREE! |
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